Kieta Rivens: Knocking on Virtual Doors

When the coronavirus pandemic forced nearly everyone to isolate, shelter in place, limit social gatherings, and work from home, the extra downtime gave many people time to think about what’s next for their lives, to think about that next opportunity, that next idea. 

And people were definitely putting their thoughts into action. The Census Bureau reported that in 2020, more than 4 million new businesses were created in the United States - the highest the country has on record.  

Before the pandemic, people would attend networking events and industry conferences to share their goals, ideals, and aspirations to find the perfect window of opportunity to take the giant leap. 

By mid-March 2020, in-person networking came to a screeching halt. But that didn’t stop Kieta Rivens, founder of the natural hair care company, Verified Beauty. 

In 2020, Essence magazine reported that Black consumers are switching from general products to those that specifically cater to them. As a result, the Black hair care industry in the United States pulled in nearly $2 billion in 2018. 

Kieta, a mother, wife, and a full-time lead infant teacher in North Carolina launched her company amid the pandemic.

In this episode, Kieta shares how she knocked on virtual doors to spread the word of her new business and the one affirmation that kept her going.

Better Said Than Written · Kieta Rivens: Knocking on Virtual Doors

You can find Kieta spreading the word about her business at the following:

Website: https://verifiedbeautyllc.com/ 

Instagram: @verifiedbeautyllc 

Facebook: Verified Beauty LLC

Customer Service: 704.840.2219

BuzzFeed Taps into the History of Black Women's Hair

The following video was produced by @BuzzFeedCocoaButter

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Looking forward to your comments below, or you can e-mail your views to TCsViews@gmail.com.

Fashion Friday: Lovin' Yellow

(Day at the Office Outfit: Full description below) 

Yellow is not the color for everyone but when paired with the right colors and style, yellow can brighten up anyone’s spring day. 

I’ll admit that I saw the color coming for several months now. During the fall of 2014, I noticed different shades of sunny side up peeking out here and there. But it was the spring fashion 2015 fashion shows that really put my fashion intuition to rest. Take a look at Lubov Azria, Delpozo, Diane Von Furstenberg, Michael Kors and Herve Leger’s spring collection to see for yourself. 

Unfortunately, TC’s Clozet isn't flushed with high-end lemon colored threads from 2015’s spring catwalk, but it is filled with a range of designers from various boutiques, trendy retailers, vintage shops, discount high-end retailers, and pre-owned apparels from my fashionista friends. 

This week's Fashion Friday outfit has a mix of yellow, green and gray. Yes, gray. I've been told that gray isn't a spring color and it’s more suitable for winter. When I checked the law books on fashion, I couldn't find anything that said I had to pack away my gray garments for the spring. (More on that in the next Fashion Friday post.)

So, are you lovin’ yellow as much as I am? Share your comments and pictures below. If Instagram is more your style, tag me in your sunshine looks at @TCsViews so I can check you out! 

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Day at the Office Outfit

Pre-owned Cardigan: British mail order retailer Boden ~ Acquired from my friend Kim. 

Gray ¾ in sleeve top: H&M

Pleated Skirt: H&M ~ As you can see ... it has pockets!  

Shoes: Nine West ~ You’ll see me in a lot of shoes from Nine West because, well, they are my favorite brand. I’ll write a blog post on them one of these days

Earrings: My friend left them at my house a few years ago, and they've been in my possession ever since.

Prescription Glasses: Warby Parker

Hair: Beauty House of TamYams ~ Natural Curls constructed with shea butter, coconut oil and EcoStyler gel

Related stories: All in the Color Palette