Guest Post: 4 Tips to Launch & Preserve Your Personal Brand

(Created by TC's Views via Canva.com)

Depending on what career path you’ve taken, you’ve probably blended into the culture of personal branding. Artists, bloggers, business owners, entrepreneurs, journalist, musicians and writers are just a short list of people who focuses on their individual trademark in the digital world.

OK, so you may think that having a personal brand may be a bit narcissistic. You may be right but you should reconsider especially if you’re trying to increase your chances of making a career move or launching that great idea you’ve been dreaming about. 

In this guest article, Marsha Friedman, who is the author of Celebritize Yourself, shares four things you can do to get your personal brand up and running.  

Looking for work via LinkedIn

Local news producer writes off social media site in her job search

It's very rare that I share my work life on my personal Facebook page. So when I snapped a couple of photos and posted them with the caption "Working. Come sit in the hot seat" I was surprised how many of my Facebook Friends were interested.

One friend asked, "What does this job entail?" I explained to my Facebook friend, who also happens to be a fellow journalist and former classmate from University of South Carolina's School of Journalism and Mass Communications, that, "I'm a managing editor of a financial trade publication, which has a website and an online TV portal."